Visual Rhetoric and Multi-Modal Composition Goals

Define Literacy:
Ability to comprehend and compose within a particular domain; the ability to read and write text; to read and write to inform one's own and others' worlds

Define Culture:
Denotative -- Shared ideology and interpretations of language, history, tradition, and knowledge that is mutually constructed.

Conotative: Human knowledge and beliefs; symbolic representations; an accepted way to "be."